The Ins and Outs of Self-Publishing

  • Thursday, June 15, 2023
  • 4:00 PM - 5:00 PM
  • via Zoom

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The Ins and Outs of Self-Publishing

You’ve decided to pursue an Indie or Self-publishing path for your book. Now what? This workshop goes over how to proceed once you’ve made that choice.

Included topics:

  • Indie publishing - what is the best approach to get a small publisher interested in your book. What services can you expect included with an Indie Publisher? What key steps do you need to take to ensure a successful relationship and launch.
  • Self-publishing - what are the tasks required to self-publish? When should you pay for experts. What should you make sure to do yourself. How to use the idea of a general contractor to understand your role as author in self-publishing.
  • Marketing and Sales - why creating a Logline helps bring clarity in a marketing strategy. How a good marketing strategy is needed to maximize sales and what key elements of a good strategy are essential.


Cathleen is a writer, speaker, teacher, coach, and intuitive who offers developmental editing, publishing, book layout, and marketing services to other writers. Books include The Everything Law of Attraction Dream Dictionary, High Heels on the Hamster Wheel - A Fable for the Modern Woman and The Collection: Flash Fiction for Flash Memory. She successfully developed a book launch plan for her 2014 book, 365 Days of Angel Prayers, keeping it at number 1 in its category on Amazon and eventually selling the rights in 2017. She is currently at work on her first romance novel. www.cathleenoconnor.com